Intro

In this blog post, I will explore the science behind crafting content, using ChatGPT, that resonates with Humanistic (Slow Emotional) Buyers. We’ll dive into the provided content and quantify its appeal to Logic, Emotion, Fast, and Slow decision-making processes.

Example Content for CRM Pitch

For Humanistic Buyer (Slow Emotional Thinker)

Title

Cultivate Authentic Connections: A CRM That Feels

Brief

Imagine a nurturing ecosystem for your client relationships, a CRM that understands every interaction’s human touch. Build deeper, more meaningful connections. Take your time, grow your community, and they’ll stay—for life.

Overview

Embark on a journey where every client interaction is more than a transaction—it’s a bond. Our CRM isn’t just technology; it’s a bridge to deeper, human-to-human connections. Experience a platform that values the story behind every data point, offering you the space to understand each client’s unique narrative. Our tools are designed for those who prioritize heart over haste: comprehensive client histories, personalized communication strategies, and empathy-driven analytics. This isn’t about the race; it’s about enriching each step with understanding and genuine care. Ready to transform your client relationships into lifelong partnerships? Your journey to meaningful engagements starts here—with a CRM that treasures the human heart.

Call-to-action

Begin cultivating deeper, meaningful customer relationships today. Connect with our solution for a more human-centric approach!

Content Appeal Breakdown

Analyzing the provided content for the Humanistic – Slow Emotional Buyer, here’s an estimated breakdown of the content’s appeal:

Content Component	Appeals to Logic	Appeals to Emotion	Appeals to Fast	Appeals to Slow
Title	25%	75%	0%	100%
Brief	20%	80%	0%	100%
Overview Pitch	30%	70%	0%	100%
Call-to-Action	20%	80%	0%	100%

Explanation

Title

The title “Cultivate Authentic Connections: A CRM That Feels” strongly appeals to emotion, highlighting “authentic connections” and a CRM that “feels,” with no urgency implied, hence no appeal to fast decision-making.

Brief

This section continues the emotional appeal, introducing the idea of a “nurturing ecosystem” and understanding “every interaction’s human touch.” The emphasis on building “deeper, more meaningful connections” and growing “your community” clearly speaks to emotional decision-makers who value time and slow pacing.

Overview

The pitch deeply appeals to the emotional side, portraying client interactions as bonds and the CRM as a bridge to “deeper, human-to-human connections.” It talks about the “story behind every data point” and tools designed for “heart over haste,” clearly aligning with a slow, thoughtful approach.

Call-to-action

“Begin cultivating deeper, meaningful customer relationships today. Connect with our solution for a more human-centric approach!” This directly calls out to the emotional, empathetic side of the reader, without any rush, continuing the theme of slow decision-making.

Note: This breakdown is subjective and based on the presence of certain elements within the content. The actual perception may vary among individual readers.